Brand design for bold and out-of-the-box thinkers

Making brands look spicy as they are strategic

The Spicy Beans Lab's Spicy Cinnamon Cha Cha single serve pour over coffee
The Spicy Beans Lab's Spicy Cinnamon Cha Cha single serve pour over coffee

Does your brand blend in, fail to capture what makes it unique, or simply feel constantly overlooked?

You're in the right place. I create bold, strategic brand identities that transform you from being overlooked to undeniably demanding attention, helping you carve out your own space in the market.

Here are 3 ways I can help you:

Brand Strategy

Gain the confidence and clarity to launch your brand, guiding you in defining its unique identity and goals, and creating a clear roadmap for long-term success.

Brand Identity

Create a cohesive brand identity that’s both bold and strategic—visually compelling and designed to stand out in the market while speaking directly to your audience.

Make your packaging a powerful first impression. We’ll craft something that’s not only functional and beautiful but also stands out on crowded shelves—helping your brand make its mark in big stores and competitive markets.

Packaging Design
The Spicy Beans Lab's Spicy Cinnamon Cha Cha single serve pour over coffeeThe Spicy Beans Lab's Spicy Cinnamon Cha Cha single serve pour over coffee
The Spicy Bean Lab

Branding, Packaging design

Apolaki

Brand Identity, Packaging design

FOMO MOFO men's hair growth serumFOMO MOFO men's hair growth serum
Creative packaging designCreative packaging design
FOMO MOFO

Branding, Packaging design

Dong Phuong Bakery

Packaging design

logo signage on windowlogo signage on window
Moisturizer packagingMoisturizer packaging
Dancing Grass

Visual Identity, Website redesign

Stellar

Brand Identity, Packaging design

What it's like working with me

My business is clearer to me and others, we're getting more people interested and sales are up

”Since we've been working together, things have changed a lot! My business is clearer to me and others, we're getting more people interested, sales are up, and I just feel more sure of myself. Abby made things feel easy and comfortable.”

- Dancing Grass

We've been getting a lot of compliments from our customers about our branding

”We've been getting a lot of compliments from our customers about our branding and we also got a lot of positive feedback on the packaging!”

- The Spicy Bean Lab

Meet your brand & packaging designer

I'm Abby, the person behind Bryght Creatives. I’m a brand and packaging designer who creates bold, strategic identities that demand attention.

To me, bold isn’t just a design style—it’s a mindset. Bold can take many forms, whether through strategic positioning, daring visual choices, or a combination of both. It’s about challenging the norms, breaking boundaries, and making a statement that gets noticed. Design isn’t just about looking good to stand out—it’s about owning your space and rewriting the rules.

My mission? To help brands break free from the ordinary and shake up the market with spicy, strategy-driven design that hits different.

Ready to break free from the ordinary and make some noise?