Making a change one brand at a time

Creating with purpose, designing for impact

I’m Abby, the designer behind Bryght Creatives

Like many creatives, my journey wasn’t a straight path. Growing up, design was always my passion, but I was told it couldn’t pay the bills. So, I followed a different route—pursuing electrical engineering and working in the construction industry for six years. Yet, my creative spark never went out. I kept my love for design alive through photography and videography on the side.

In 2020, I took a leap and stepped away from my full-time job. I started my own creative business and, after some trial and error, I discovered my true calling: branding and packaging design.

Now, I help businesses like yours create bold, strategic brand identities that demand attention. I combine creativity and strategy to ensure your brand isn’t just another face in the crowd, but one that resonates with your audience, stands out in the market, and makes a real impact.

Abby, a brand strategist and designer working to create brands that are both visually and competitievly appealing
Abby, a brand strategist and designer working to create brands that are both visually and competitievly appealing

If your brand is blending in, feels misaligned, or simply isn’t making the impact you want, you’re in the right place.

I create bold, strategic brand identities that transform businesses from blending in to impossible to ignore. Whether you need:

  • Clarified positioning to speak directly to your audience

  • A distinct visual identity that stands out and connects

  • Packaging design that tells your story and demands attention

I’m here to help your brand carve out its space, make an impact, and shake up the market.

What I Can Do for Your Brand

Why work with me?

Bold design isn’t just about visuals—it’s about making a statement.

When I say bold, I mean it’s a mindset. It’s about challenging the norms, pushing boundaries, and making decisions that get noticed. That’s the approach I take with every project I work on.

If you're ready to break free from the ordinary and shake up the market with strategy-driven, spicy design that leaves a lasting impact, let’s make it happen.

Let's transform your brand into something unforgettable!