The Spicy Bean Lab
THE PROJECT
Spicy Bean Lab is a specialty coffee brand known for its unique blends infused with carefully selected spices, catering to adventurous coffee enthusiasts seeking new taste experiences.
THE GOAL
The goal was to develop an identity and packaging design that reflects Spicy Bean Lab's adventurous approach to coffee, capturing the essence of experimentation and holistic well-being.
THE APPROACH
To stand out in a crowded market, we chose a unique direction: minimalist all white packaging with bright colours and designs inspired by the periodic table of elements. The addition of the bright colours brings a sense of fun and light-heartedness to the otherwise all-white packaging.
CLIENT:
The Spicy Bean Lab
SERVICES:
Branding, Packaging Design
COUNTRY:
USA
